Country Review – Girls 15 to 25 – Germany – April 2021



BrandTrends is a unique approach which tracks the vital statistics of brands and licensed properties! Making guesswork a thing of the past!

BrandTrends allows to assess and monitor brand’s performance along time, with consistent approach across countries, targets and brands.

With our complete approach, you can identify strengths, weaknesses and opportunities for your brand, as a stand-alone but also among its competitive landscape.


This reports specifically tracks the relative awareness, attitudes and the popularity of Entertainment brands; it also tracks consumers’ engagement, past purchases and future intentions with these brands. Our proprietary Brand Popularity Index indeed predicts the purchase appeal of your brand.

This Report looks at the following areas:

  1. Brand Awareness
  2. Brand Affinity and Popularity
  3. Brand Ownership
  4. Brand Purchase Intentions, including the detail on 18 large consumer product categories
  5. Sources of video content streaming
  6. Retailer Visitation


Geography Demographics Period Content
Germany Girls 15 to 25 April 2021 45 pages / 40 charts


  • Have a valuable insight into international trends
  • Compare market performances
  • Target your market effectively
  • Grow your business into new territories with confidence.
  • Have a complete analysis of brand positioning for licensed properties aimed at kids
  • Be inside children’s minds
  • Have access to action-driven market research on entertainment licensed properties
  • Optimize your brand power and marketing decisions
  • Help you shape and perfect your marketing strategies instantly.
  • Make better marketing decisions