Grow your business with licenses

by identifying brands, strengths and weaknesses and their potential in terms of product development

Facilitate your mission

BrandTrends gives you the opportunity to know everything about the position of your brand on the Entertainment market vs. its main competitors through a quantitative and qualitative analysis of your brand profile; it also gives you a prospective study of its potential in terms of product development. Whether you are a licensor, a licensee, an agent or a retailer, BrandTrends helps you develop your brand in this competitive environment.

Our Exclusive Index

Brand Popularity Index (BPI) is predictive of Purchase Intentions

Unaided Awareness

Aided Awareness


Top box ‘I love it’

TOP 3 Favorites



Brand Popularity Index

puchase-intention BrandTrends

Purchase intentions

Example:  Brand Matrix (Brand Popularity vs. Merchandise Appeal) France – April 2018

BrandTrends Brand Matrix (Brand Popularity vs. Merchandise Appeal) France – April 2018
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in 40+ countries

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