Insights

How to offer relevant Sustainable products and services to children and families

By Marinette Dalbard, director of client services, BrandTrends,                         About us      

Sport-related brands are hot on Licensing market and Lionel Messi is part of this success!

By Marinette Dalbard, director of client services, BrandTrends,    #BrandTrends measured Top 3 favorite brands spontaneously mentioned by kids 0 to 14 years old around...

Which brands are the most popular among Girls 7 to 14 years old (worldwide)

By Marinette Dalbard, director of client services, BrandTrends,    The BPI - Brand Popularity Index - is the BrandTrends key indicator. It measures brand popularity,...

What are the World’s Most Popular Kids Entertainment Brands? – July’21 Edition

By Marinette Dalbard, director of client services, BrandTrends,   Lego keeps its leading position among 0-14 year old around the globe. This great performance comes...

THE BRAND TEEN TITANS GO! IS RESONATING IN EUROPE

By Marinette Dalbard, director of client services,   Brandtrends describes how the serie's popularity doubles its market value in derived products. Paris, June 22, 2021–...

How COCOMELON became the biggest Youtube Star among toddlers // BRANDTRENDS monitors how the brand settles its Leadership through time.

By Marinette Dalbard, director of client services, BrandTrends, CoComelon is already a great success and this is only the beginning... Who would have imagined 15...

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