Which licensed characters should you choose for the best return ?
Brand Popularity Index (BPI) is predictive of Purchase Intentions
Top box ‘I love it’
Brand Popularity Index
Example: Brand Matrix (Brand Popularity vs. Merchandise Appeal) France – April 2018
You want to turbo-charge your marketing and advertising strategies to leverage new and exciting opportunities?
BrandTrends gives you the opportunity to know everything about the position of your brand on the Entertainment market vs. its main competitors through a quantitative and qualitative analysis of your brand profile; it also gives you a prospective study of its potential in terms of product development. Whether you are a licensor, a licensee, an agent or a retailer, BrandTrends helps you develop your brand in this competitive environment.
in 40+ countries
Pocket money is a widely observed sociocultural activity that occurs to some extent in many countries worldwide. The piggy
2020 is here and the brand landscape continues to evolve at a rapid and dynamic pace with the continuation
Despite the increasing agility of brands as they try to adapt with rapid socio-cultural changes and other transitions ushered
To help you stay ahead of the curve, BrandTrends has put together the list of the most favorite kids’ Entertainment brands – April 2020.
