The two first favorite Entertainment brands are not Americans. The children’s commitment towards entertainment brands is an intense battle:
Trends in Licensing Are Fleeting;
Real-Time Insights Are Everything
Which licensed characters should you choose for the best return ?
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BrandTrends gives you the opportunity to know everything about the position of your brand on the Entertainment market vs. its main competitors through a quantitative and qualitative analysis of your brand profile; it also gives you a prospective study of its potential in terms of product development.
Whether you are a licensor, a licensee, an agent or a retailer, BrandTrends helps you developing your brand in this competitive environment.